CA Lotto : 'Lady Luck' Mobile Billboards
Created two rolling billboards
The challenge of this project was to create two rolling billboards made entirely from individual black four leaf clovers. This would allow for the clover to flutter in the wind. They had to withstand the elements, and the wind forces of driving along a highway. Also they had to survive being handled by the public. We didn’t want people picking the clover from the truck. The solution was reinforced rubberized canvas sheets that were die cut into clover patterns. These were then pulled through a specialized black vinyl coated wire mesh. Because the clovers were all interconnected they were incredibly strong and durable.